The Paris 2024 Paralympic Games are anticipated to achieve unprecedented levels of global coverage, marking a significant milestone as the inaugural Paralympics accessible to the world’s eight billion inhabitants. This breakthrough, endorsed by the International Paralympic Committee (IPC), will be facilitated by a record-breaking assemblage of over 225 Media Rights Holders (MRH), encompassing broadcasters, streaming platforms, digital channels, social media, and audio formats, poised to deliver an extensive array of content including more than 1,450 hours of live broadcasting produced by Olympic Broadcasting Services (OBS).

For the first time in the event’s history, every one of the 22 Paralympic sports will feature live coverage. This includes newly integrated disciplines such as Para badminton, Para powerlifting, and Shooting Para sport, expanding upon the 19 sports broadcast during the Tokyo 2020 Games.

In efforts to broaden its reach and engage a younger demographic, partnerships with popular platforms like YouTube and TikTok have been established. The IPC anticipates that these initiatives will bring the cumulative audience for Paris 2024 beyond the 4.1 billion viewers who tuned in for the previous editions in Tokyo and Rio de Janeiro.

John Lisko, the Managing Director of IPC Global Media Rights, emphasized the aspirations surrounding Paris 2024, expressing confidence that it will redefine broadcasting records with an unprecedented number of rights holders and expanded coverage. He remarked, “Our ambition for Paris 2024 has been for every person on this planet to have the opportunity to watch the Paralympic Games,” highlighting the significant advancements in access and representation of the Paralympic sports landscape.

In France, the host nation, France Televisions will ensure round-the-clock coverage, providing a remarkable 300 hours of live and on-demand content. Channel 4 in the United Kingdom will offer over 1,300 hours of live broadcasts, making this the most accessible Paralympic Games to date, featuring subtitled content and inclusive broadcasting services such as British Sign Language.

Notably, in a record-breaking initiative, Infront, the IPC agency partner, will facilitate thousands of hours of coverage across 46 European nations, introducing widespread accessibility even in regions where past Games were unavailable. Prominent broadcasters such as ARD/ZDF in Germany and RAI in Italy will also deliver extensive coverage, enhancing the event’s visibility across Europe.

Looking towards the future, NBC Universal will present the most comprehensive coverage of the Paralympic Games in the United States with its Peacock streaming service, offering more than 1,500 hours of content for all 22 sports. Ninety Network in Australia will also contribute significantly, presenting over 300 hours of coverage complemented by specialized documentary content to encapsulate Australia’s triumphs and aspirations at the Games.

Canadian coverage will be spearheaded by CBC/Radio-Canada, which is set to broadcast over 140 original hours while providing extensive live streaming. In Japan, the commitment from NHK and various broadcasting partners underscores the growing engagement with the Games through innovative storytelling and inclusive programming strategies.

Globally, additional coverage will be made available through partnerships with notable organizations, providing audio access and visual representation for audiences around the world. Notably, spectators on planes and ships during the Games will have access to daily highlight programming from Sport 24, thereby extending the reach of the event in an unprecedented manner.

The Paris 2024 Paralympic Games promises to be a historic occasion, featuring 4,400 athletes competing across 549 medal events in 22 sports. This event is expected not only to elevate the visibility of Paralympic athletes but also to foster a heightened appreciation for parasports worldwide.

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