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Chinese Animated Film “Ne Zha 2” Breaks Box Office Records Globally

“Ne Zha 2” has shattered box office records in China, earning nearly $1.3 billion in two weeks. It is now the highest-grossing Chinese film ever and the first non-Hollywood film to surpass $1 billion. The film, inspired by a Chinese legend, is set for a limited release in the U.S., further buoying expectations for greater success in international markets.

The Chinese animated film “Ne Zha 2” has set a remarkable record, becoming the highest-grossing film in China’s history with nearly $1.3 billion earned within two weeks of its release. According to the ticketing platform Maoyan, this achievement makes it both the first non-Hollywood film to surpass $1 billion and the first film to reach that total in a single market. As it prepares for a limited release in the United States, it is poised to create further milestones.

Inspired by a renowned Chinese legend, “Ne Zha 2” narrates the tale of a child deity challenging his fate to safeguard his community from menacing adversaries. This sequel follows the success of its predecessor, which was the highest-grossing Chinese animated film until now. The film has gained significant acclaim from Chinese audiences, who appreciate its entirely domestic production.

Critics, such as Nianyi Zhao, emphasize the film’s deep connection to Chinese cultural heritage, highlighting a willingness among local viewers to support domestic animation as a means of sharing Chinese culture globally. The film’s visual appeal has been noted, with elements of traditional Eastern artistry combined with cutting-edge animation techniques.

“Ne Zha 2” is seen as a reflection of China’s advancements in the filmmaking industry and a response to Hollywood’s diminishing influence in the country. The timing of its release during the Lunar New Year holiday has reinvigorated China’s film market, which had been experiencing a downturn since the pandemic, with box office revenues during the festival reaching a record 9.5 billion yuan ($1.3 billion).

Notably, the film has quickly surpassed previous box office champions, indicating a shift in viewers’ preferences. Analysts predict it may even exceed the sales of last year’s top animated film, “Inside Out 2.” The film’s success is part of a broader trend of rising Chinese cultural products achieving international recognition, as highlighted by the state-controlled media.

In comments regarding the film’s triumph, a spokesperson for the Chinese Foreign Affairs Ministry remarked that such films facilitate communication between China and global audiences, fostering better understanding. Additionally, audiences resonate with Ne Zha’s portrayal as an antihero, representing resistance against societal norms, which inspires many young people facing contemporary challenges.

The enthusiasm for “Ne Zha 2” is palpable on social media, spurring discussions and hashtags promoting the film. Despite some critiques regarding certain thematic omissions, many express appreciation for its overall quality. Merchandise from the film continues to sell rapidly, with projections suggesting it may reach $2 billion in revenue in China alone.

In conclusion, “Ne Zha 2” stands as a landmark achievement in Chinese cinema, capturing national pride and reshaping perceptions of domestic animation. Its success marks a significant cultural milestone, reflecting China’s growing influence in global film markets amidst shifting audience preferences. The film serves as a conduit for expressing traditional Chinese values while inspiring younger generations to engage passionately in their pursuits.

Original Source: www.nbcnews.com

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