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Vietnam Probes Chagee Tea Brand Over Controversial South China Sea Map

Vietnamese authorities are investigating Chagee, a Chinese tea brand, over a map displaying China’s disputed claims in the South China Sea, which has drawn criticism in light of past incidents involving other media and products. The investigation follows the removal of Chagee-related branding in Ho Chi Minh City and highlights the ongoing territorial disputes in the strategic waterway.

Vietnamese police are currently investigating a Chinese tea brand, Chagee, due to an online map displaying Beijing’s disputed claims in the South China Sea. This inquiry follows heightened diplomatic tensions regarding territorial disputes in the area. Notably, Chagee milk tea has attracted attention similar to other high-profile cases, including the movie “Barbie” and various children’s dolls that have faced scrutiny over similar issues.

The investigation is being conducted by authorities in Ho Chi Minh City, specifically focusing on the map visible on Chagee’s website, which depicts the “nine-dash line,” a contentious symbol of China’s claims in the South China Sea. The city’s Department of Culture and Sports announced that they are collaborating with local police to address the situation and clarify its implications.

Authorities have urged both individuals and organizations to reference official maps to avoid the dissemination of information that could misrepresent national sovereignty over the islands. Amid this controversy, Chagee was set to launch a major outlet in central Ho Chi Minh City; however, it has been reported that all branding and signage were removed as the dispute escalated.

The South China Sea is notable for its extensive oil and gas reserves, as well as vital shipping routes. China’s neighbors have increasingly expressed concerns over its territorial assertions in the region. This scrutiny is particularly pertinent for Vietnam, which also claims parts of the South China Sea, and has remained vigilant about issues related to sovereignty in recent weeks. For instance, “Baby Three” dolls were recently pulled from stores due to a feature resembling the nine-dash line.

In 2023, the Vietnamese government prohibited the screening of “Barbie,” directed by Greta Gerwig, due to scenes depicting the nine-dash line, illustrating the sensitivity surrounding this issue.

The investigation into the Chinese tea brand Chagee underscores the heightened sensitivities regarding China’s territorial claims in the South China Sea. This case highlights a growing trend of scrutiny faced by foreign brands and cultural representations within Vietnam. The local authorities emphasize the importance of accurate geographical representation in combating misinformation on national sovereignty. Overall, this situation reflects ongoing diplomatic tensions in a region rich in resources and contested territorial waters.

Original Source: www.ndtv.com

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