Mitsubishi Electric is establishing a new FA business headquarters in Suzhou, China, set to launch on April 1. The initiative aims to enhance local operations for better customer responsiveness, addressing the increasing demand for smart manufacturing solutions in the region.

Mitsubishi Electric Corporation has announced the establishment of its factory automation (FA) business headquarters in Suzhou, China, effective April 1. The newly formed entity, Mitsubishi Electric Intelligent Manufacturing Technology (China) Group Co., Ltd., aims to enhance competitiveness by managing product planning, development, manufacturing, and sales locally to better meet the evolving needs of Chinese customers in a fast-paced market.

The FA systems business has been focused on expanding its presence in China through local manufacturing and sales operations, providing high-performance products that were previously developed in Japan. Amidst the rapid advancement of smart factories in China, demand for diverse product functions and accelerated delivery has grown, demanding a more responsive local operational framework.

In establishing this headquarters, Mitsubishi Electric seeks to align its operations more closely with the local market. The new company’s autonomous management will facilitate local product planning, development, and a robust supply chain, while also attracting and developing talent to cater to the diverse requirements of industrial customers in the region.

In conclusion, Mitsubishi Electric is reinforcing its commitment to the Chinese market by creating a dedicated FA business headquarters in Suzhou. This strategic move aims to enhance competitiveness through localized operations, efficient product development, and a direct response to growing customer demands in a rapidly evolving manufacturing landscape. It reflects the company’s ambition to establish a robust presence and support smart factory initiatives in China.

Original Source: www.businesswire.com

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